CURF Marketing Manager

  • Clemson University
  • Clemson, SC, USA
  • Jan 23, 2018
Other

Job Description

Clemson University


Location Off-Campus
Full/Part Time Full-Time
Regular/Temporary Temporary - Time Limited


JOB SUMMARY:

The CURF Marketing Manager will be responsible for the development and implementation of the CURF marketing strategy, to include, but not limited to the marketing of university intellectual property (IP) for licensing and commercialization, and the marketing of university research expertise to increase the profile of the Clemson University's research enterprise.
JOB DUTIES:

30% - Essential - Work with the Executive Director/Director of Business Development to formulate overall marketing strategy for CURF. Design and implement CURF marketing plan based upon that strategic formulation, including the deployment of marketing campaigns and the education of CURF personnel to the marketing plan. Liaison to Division of Research's Communication Director and University Media Relations representative for research to ensure that CURF's Marketing strategy aligns with the Division of Research's goals and objectives.

20% - Essential - Oversee CURF'S social media presence and direct the work of the CURF Marketing/Social Media and lnteum technology publisher activities, ensuring that CURF'S website is current, has engaging and valuable content, and social media tools are maximized in marketing of university resources, intellectual property, and expertise. Monitor, gather, and analyze data from social media activities to develop strategies to ensure meaningful and up to date content is distributed to the appropriate audiences.

25% - Essential - Manage and produce or coordinate production of the design and creation of marketing collateral (e.g. digital and print publications, videos, and newsletters) based upon the implemented marketing plan, targeting CURF's diverse audience. Organize workshops, conferences, educational sessions, and other special events in support of technology transfer or the university research enterprise.

20% - Essential - Assist the Executive Director/Director of Business Development in the identification of grant solicitations related to targeted CURF responsibilities (e.g. technology transfer), identification of resources (internal and external) available to address the problem, write and submit proposal response to RFP solicitations. Providing specific support to the CURF Technology Maturation Grant RFP solicitations, review and award process.

5% - Completes other duties as assigned.
MINIMUM REQUIREMENTS:

A bachelor's degree and experience related to the development and dissemination of informational material.
RESPONSIBILITIES:

JOB KNOWLEDGE
Fundamental Job Knowledge - Fundamental working knowledge of concepts, practices and procedures and ability to apply in varied situations
PHYSICAL REQUIREMENTS:

Standard Hrs: 37.5; Band: 07 ($ 48,622.00 - $ 89,956.00)
WORKING CONDITIONS:

February 12, 2018
PREFERRED REQUIREMENTS:

BS/MS in Marketing or related field or a minimum of two years' experience in marketing/social media marketing with a BS in a relevant science or technical field.
WORK SCHEDULE:

Standard Hrs: 37.5; Band: 07 ($ 48,622.00 - $ 89,956.00)
APPLICATION DEADLINE:

February 12, 2018
CLOSING STATEMENT:

Clemson University is an AA/EEO employer and does not discriminate against any person or group on the basis of age, color, disability, gender, pregnancy, national origin, race, religion, sexual orientation, veteran status or genetic information. Clemson University is building a culturally diverse faculty and staff committed to working in a multicultural environment and encourages applications from minorities and women.

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