Associate Marketing Operations Specialist

  • Allscripts
  • Raleigh, NC
  • Mar 21, 2019
Marketing

Job Description


Allscripts

Allscripts policy is to provide equal employment opportunity and affirmative action in all of its employment practices without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, individuals with disabilities, sexual orientation or gender identity or expression or any other legally protected category. Applicants for North American based positions with Allscripts must be legally authorized to work in the United States or Canada. Verification of employment eligibility will be required as a condition of hire.

From a "VEVRAA Federal Contractor" We request Priority Referral of Protected Veterans


Requisition ID 2019-20140
Job Locations US-NC-Raleigh
Posted Date 2019-03-19
Category Marketing / Communications
Job Category Marketing / Communications


Opportunity Details:

Overview

Welcome to Allscripts! Our Mission is to be the most trusted provider of innovative solutions that empower all stakeholders across the healthcare continuum to deliver worldclass outcomes. Our Vision is a Connected Community of Health that spans continents and borders. With the largest community of clients in healthcare, Allscripts is able to deliver an integrated platform of clinical, financial, connectivity and information solutions to facilitate enhanced collaboration and exchange of critical patient information.

The primary responsibility of this role is marketing-related reporting, analytics, finances, process, technology, and development.

Responsibilities
  • Assist in the forecast, development, and benchmarking of the operating budget for the department
  • Process department expenses, maintain marketing budget, and coordinate with finance partners
  • Conduct research to identify alternative solutions and vendors to meet business needs
  • Assist with the implementation, maintenance, and facilitation of project management tools and workflows
  • Develop understanding of the technology stack, create instructional documentation, and coordinate training with team members
  • Help develop, run, and manipulate reports in various systems for use in marketing efforts
  • Assist in the regular maintenance of business intelligence dashboards, data connections and manual data queries
  • Assist in the definition of KPIs and creation of dashboards to measure all aspects of marketing: business planning, campaign effectiveness, lead distribution and aging, pipeline contributor, ROI, and overall performance
  • Support efforts to cleanse data repositories, rectify inconsistencies, and supplement information in alignment with best practices and relevant corporate data initiatives
  • Assist in the optimization and standardization of marketing automation activities
  • Assist with the maintenance and renewal of digital platforms that support the company's business objectives (website, landing pages, etc.)
  • Aid in the monitoring, review, and maintenance of search engine optimization (SEO) and search engine marketing (SEM) web efforts to increase visibility and ranking


Qualifications
Academic and professional qualifications:
  • Bachelor's Degree
Experience:

  • Entry level, 0-2 years of experience
  • Course work or internship in marketing, business, operations, project management, or data
  • Knowledge of basic accounting and budget practices.
  • Knowledge of web languages (HTML and CSS) and best practices (SEO and SEM).
  • Basic knowledge of data analysis programming languages (SQL, R, Python) preferred.
  • Knowledge of marketing automation (Marketo) preferred.

Travel requirements:
  • Minimal
Working arrangements:
  • Raleigh office-based
  • Primarily works in standard office environment or in home office, with responsibility

At Allscripts, our greatest strength comes from bringing together talented people with diverse perspectives to support the technology needs of 180,000 physicians, 1,500 hospitals and 10,000 post-acute organizations across the globe. Allscripts offers a comprehensive compensation and benefits package, including holidays, vacation, medical, dental, and vision insurance, company paid life insurance and retirement savings.

Allscripts policy is to provide equal employment opportunity and affirmative action in all of its employment practices without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, individuals with disabilities, sexual orientation or gender identity or expression or any other legally protected category. Applicants for North American based positions with Allscripts must be legally authorized to work in the United States or Canada. Verification of employment eligibility will be required as a condition of hire.

From a "VEVRAA Federal Contractor" We request Priority Referral of Protected Veterans

PI108631406